Introduction to Marketing (BTA 133)

Term: 2015 SUMMER QUARTER

Faculty

Mrs. Valerie RyanShow MyInfo popup for Mrs. Valerie Ryan

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Schedule

Mon-Tue-Wed-Thu, 7:30 AM - 4:30 PM (6/23/2015 - 9/24/2015) Location: *

Description

Students are taught how to apply the basic concepts of marketing. Subjects included are an overview of marketing, analyzing market opportunities, product decisions, promotion and communication strategies, and pricing decisions.