Introduction to Marketing (BTA 133)

Term: 2024 Winter Quarter

Faculty

Mrs. Valerie RyanShow MyInfo popup for Mrs. Valerie Ryan

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Nathaniel HullShow MyInfo popup for Nathaniel Hull

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Tori BowerShow MyInfo popup for Tori Bower

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Schedule

Mon-Tue-Wed-Thu, 7:30 AM - 4:00 PM (1/2/2024 - 3/20/2024) Location: *

Description

Students are taught how to apply the basic concepts of marketing. Subjects included are an overview of marketing, analyzing market opportunities, product decisions, promotion and communication strategies, and pricing decisions.